Market Umbrella is an independent nonprofit 501(c)(3), based in New Orleans, whose mission is to cultivate the power of farmers markets to drive economic and community health in the region. Market Umbrella has operated the Crescent City Farmers Markets (CCFM) since 1995.
Good Food Concepts
Aggregated CSA
Also known as multi-farm CSA, an aggregated CSA works like traditional Community Supported Agriculture (CSA) in that a buyer commits to purchase produce for a season, either with an up front single payment or weekly subscription, supporting the grower by letting them know how much to plant and/or paying up front which supports the expense of planting and harvesting, a time between seasons when a producer may have expenses but no income. The primary difference is that instead of supporting one farming operation, an aggregated CSA supports several farms as producers bring product together, or an entity like a food hub or an aggregator puts the product together from many farmers for the end consumer. This is how the CCFM Box and Market Mommas Club Box through Top Box Foods works. Market Umbrella is the aggregator that brings together the products of many CCFM vendors to offer through the box. Growers know that they will have sales and consistent income, and can focus on other parts of their business like growing crops, and consumers benefit from the best of what’s locally grown.
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About Us
The Crescent City Farmers Market operates weekly year-round throughout New Orleans. The CCFM hosts 70+ local small farmers, fishers, and food producers, and more than 150,000 shoppers annually.